The society where we live is an organized society. Here, people depend on each other for their existence. The lifeblood of organizations is communication. Without communication there can be no organization. It is proven by the researchers that the members in the organization called society spend 50 to 80 percent of their time engaged in communicating with each other. This holds testimony to the fact that communication is very important. Communication integrates knowledge, organization and power. It runs as a fine thread linking the earliest memory of man to his noblest aspiration through constant striving for a better life.
Communication in an organization
The organization is made up of people. People cannot interact with each other without communication. In the absence of communication, everything would grind to a halt.
For example: when we consider an organization, effective communication should be the primary focus to run it effectively. If the subordinates are not communicated their duties by the supervisors or managers, they would not strive to achieve their objectives, to create a productive ambiance. If they are not aware of their objectives in the company, to maintain discipline, complete the assigned duties on time, they would not bother about communicating the arrangement and the rules to be followed in the work place. If the higher authorities do not follow the ‘be polite’ attitude with their low-cadre workers, they cannot expect the same behavior from them towards their clients. The list can go on… As communication is a two way process, it is interactive by its very nature. Hence, this concept of communication demands participation. it is through communication that members of a team work together influencing each other and reacting to each other, all for achieving the desired goals.
Organizations cannot operate without communication. Communication can take various forms; but all forms involve the transfer of information from one party to the other. In order for the transfer of information to qualify as communication, the recipient must understand the meaning of the information transferred to him. if the recipient does not understand the meaning of the information conveyed to him, communication has not taken place. Depending upon the channels, ‘communication’ can be categorized as,
2. External communication
3. Formal communication
4. Informal communication
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